Recipe for a Successful Real Estate Company

Recipe for a Successful Real Estate Company
Recipe for a Successful Real Estate Company

What do you get when you take four hardworking sisters, mix in their willing husbands, add a big scoop  of customer service and a healthy dose of experience? You get Star Property – Hua Hin’s one-stop shop  for those looking to purchase or rent a property in the Hua Hin region.

Founded 10 years ago by sisters Nulek, Sumalee, Aoole an Pun, the business is 100% Thai owned and has grown into to one of Hua Hin’s premier property specialists. As the business grew, the entrepreneurial ladies starting bringing on support staff – including each of their respective husbands (Wut, Neil, Kim and Em). Today, the company runs like a well-oiled machine. Star Property’s goal is to find the perfect property to match each individual’s requirements, from a beach front condominium to a private pool villa. Their aim is to match clients to their dream property.

Currently, the team is doing a pretty even split of 50-50 in regard to sales and rentals. “We are honest,” says Khun Sumalee, “and

we take care of our customers. We are here after the sale as well, offering personal services – if our clients have any problems, we can help them.” In regard to sales, about 80% of their clientele are foreigners, and 20% are Thai. But when it comes to rentals, it is almost 100% foreigner. It is no surprise then to learn that Star Property specialises in the expat community. “This business is built on trust,” says Sumalee’s husband Neil. “We have a lot of repeat business because of the service the sisters give.”

The company also has a wide selection of commercial properties – from offices to resorts to even a house to accommodate a business. And, Star Property also acts as a sales agent, so those looking to sell or rent a property in Hua Hin can avail of their services. The company has two locations in downtown Hua Hin within walking distance of each other. Both are open from 9am to 9pm seven days a week. About 5% of their business comes from walk-ins, 5% from referrals, and 90% from their website. Their website is also a great resource for other issues affecting the expat community. Look under the “information” tab to learn more about buying a car, insurance, driving license, and paying taxes. As their saying goes, “Now it’s time to find your ideal property.”

Location: 6/5 Dechanuchit Rd Hua Hin
Contact: +66 (0)32 530 123