Supalai Public Company Limited has announced the launch of two new condominium projects in Hua Hin, expanding its footprint in the region.
The developments, which include the newly unveiled SUPALAI KRAM in Khao Tao and the previously introduced SUPALAI BLUE WHALE in the heart of Hua Hin, are part of a larger nationwide strategy to address the increasing demand for residential properties.
The launch follows a company announcement in October by Mr. Prateep Tangmatitham, Chairman of the Board of Directors at Supalai. Despite facing economic headwinds and tighter lending criteria from banks during the first half of the year, Mr. Prateep noted that property sales are showing signs of improvement, with demand for condominiums in particular beginning to rise again. Supalai aims to respond to this trend by introducing projects in key locations across Thailand, including Hua Hin, to provide more opportunities for people to purchase homes and generate rental income.
Supalai Kram at Khao Tao
Supalai’s recent expansion into Hua Hin reflects the company’s broader strategy to develop residential projects in major urban centres and sought-after provincial destinations. Alongside developments in Bangkok and Phuket, the company is rolling out four new projects in the final quarter of 2024, with a total project value of THB 5.8 billion. The new projects are designed to align with contemporary lifestyles, offering features that appeal to both homebuyers and property investors.
SUPALAI KRAM in Khao Tao
SUPALAI KRAM, the latest offering from Supalai in Hua Hin, is a low-rise development located in Khao Tao, approximately 400 metres from the beach. This exclusive residential project offers 84 units spread across four five-storey buildings, situated on a three-rai plot near both the sea and Khao Tao Reservoir. Each unit is designed with two bedrooms, ranging in size from 53 to 82.5 square metres, and comes fully furnished with a combination of built-in and movable furniture.
With units starting at THB 3.59 million, SUPALAI KRAM aims to attract both domestic and international buyers seeking private, beachfront living. The development offers 69 per cent parking availability for residents, underscoring its focus on convenience and functionality.
SUPALAI BLUE WHALE in central Hua Hin
Supalai’s first project in Hua Hin, SUPALAI BLUE WHALE, is a high-rise development situated in a prime location within the town. The 28-storey condominium features 522 units, with a mix of studios, one- to three-bedroom apartments, and three commercial spaces. Prices for one-bedroom units start at THB 1.75 million.
Designed with lifestyle amenities in mind, SUPALAI BLUE WHALE offers panoramic sea and mountain views, along with facilities such as Lighthouse Park, an adventure-themed water park for children, and a large swimming pool. The development aims to provide residents with a blend of comfort, privacy, and accessibility, making it suitable for both long-term living and holiday stays.
Supalai Blue Whale
Market demand and investor interest
Supalai’s new developments in Hua Hin are not only positioned to meet the increasing demand for residential properties but are also intended to appeal to investors seeking rental income opportunities. As rental demand continues to grow, particularly in coastal and resort areas, the company expects that its new projects will attract buyers looking for properties to generate passive income.
The two Hua Hin projects reflect Supalai’s commitment to creating developments that align with sustainable living principles, offering eco-friendly designs and multi-functional spaces. By focusing on both end-users and investors, Supalai aims to contribute to the ongoing growth of Hua Hin’s residential market, which attracts both Thai and foreign buyers.
Hua Hin remains a popular destination for those seeking a quality living environment within easy reach of Bangkok.
SUPALAI KRAM:
Start price
Start 3.59 M.B.
Usable Area: 53-82.5 Sq.m.
Project Type: 4 Buildings, 5 Stories, Low Rise Residence
Unit total: 84 units
Unit type: 1 Bedroom Plus – 2 Bedrooms
Residential units: 84 units
Parking spaces: 69%
SUPALAI BLUE WHALE:
1 Bed Start 1.75 million
Project Type: High Rise Condominium 28 Storeys
Unit total: 522 Unit
Unit type: Studio / 1 Bedroom / 1 Bedroom Plus / 2 Bedrooms / 3 Bedrooms
Residential units: 519 Units
Commercial units: 3 Units
Parking spaces: 48%