The Cha-Am Municipality is installing signs that indicate tourist attractions of the city to accommodate visitors and boost the local economy. This project was initiated by the Mayor of Cha-Am Mr. Nukul Pornsomboonsiri who continuously carries out tourism promotion campaigns, particularly taking care of existing tourist spots while improving new ones, organizing tourism promotion events, launching PR media on tourism in Cha-Am and providing safety to visitors as well as facilitating multi-purposed tourism in the city.
Mr.Nukul said that the Cha-Am municipal area had several tourist spots worth visiting besides Cha-Am beaches and Maruekathayawan Teak Summer Palace. Since many of them, such as Khao Panthurat Natural Park, Saphan Hin, Wat Neranchararam Buddhist Temple, Cha-Am mangrove forest and Sirindhorn Natural Park, are not well-known among tourists, the Cha-Am Municipality will install 30 roadside signs of 80 cms. in width and 240 cms. in length that enable easy and convenient access to the areas.
This project will be included in the municipal budget of 2012. At present, the roadside signs are being made and installation is due to complete within this September. Mr. Nukul concluded that the signs will have two languages: Thai and English, which are useful for Thai and foreign visitors. Moreover, they play a key role in promoting local business as more visitors will know how to get access into more interesting yet unknown attractions.