Flock of Thais and foreigners are coming to Cha-Am for the 13th festival of shell eating, bird watching and squid fishing at the Cha-Am lookout between 24 September and 2 October.
Organized by the Tourism Authority of Thailand’s Petchaburi Office, the Cha-Am Municipality and the Boonrawd Brewery Public Company Limited’s the Marketing Division, this event aims to promote tourism in Cha-Am in low season. Well-known among tourists as it has taken place for 13 times already, it offers fun travel experiences and several unforgettable activities hardly found elsewhere in Thailand.
Mr. Chai Panichpornpan, the Petchaburi Governor, said that Petchaburi is one of the highest potential provinces in Thailand in terms of tourism thanks to its various natural resources, unique culture and interesting historical background. The province also boasts many royal initiative projects from which people can learn as well as complete accommodations and convenient location close to Bangkok.
These make Petchaburi a precious gem of Thailand.
In terms of Cha-Am, a district of Petchaburi, it is an important tourist spot of the province and Thailand as a whole. Each year, over 4 million tourists visit the area, boosting local economy to the province a lot. Organizing tourism promotion activities like this festival is a good way to allow local people to earn more income, added Mr. Chai.
The Cha-Am Mayor Mr. Nukul Pornsomboonsiri, as an organizing chair of the festival, said that the Municipality of Cha-Am provided visitors with international quality on event organizing. Throughout the event, the central stage will have performances of various artists. At the Cha-Am lookout, visitors can savor good food and drink. Those who want to fish squid can do so at 7 p.m. every day on a fishing boat by paying only 100 Baht charge – the cheapest price for tourists. Fishing boats will be moored beside the Cha- Am lookout on the southern part.
Birdwatchers can take a free trip to Khao Nang Phanthurat hill and Thung Takad Phlee to see local and migrating birds. The trip, taking place twice daily – 7 a.m. and 4 p.m. – can be booked at a tent on the north of the Cha-Am lookout.
On 24 September – the first and the opening day of the festival, a fair of One-Tambon- One-Product (OTOP) goods was launched together with boat racing from 9 a.m. to 3 p.m. The Cha-Am Mayor said that he was confident that the festival would come out very well as it had been held for the 13th times already. Besides, organizers and sponsors for the event know how to prepare everything. So, all visitors will be happy and enjoy great experience there.
The Director of the Tourism Authority of Thailand’s Petchaburi Office Ms. Nongnit Tengmaneewan talked about the festival that the TAT, which has continuously supported it since the first time, would be pleased to co-organize the event again next year because a lot of visitors enjoyed it so much despite the low season. So, the TAT would like to invite tourists to come back to Cha-Am and attend the festival again next year.
Mr. Somchai Paerungrotthawee, the manager of the Boonrawd Brewery Public Company Limited’s the Marketing Division, said that the company was glad to be a co-organizer of the festival because it was a Thai company which supported and took pride of diverse Thai tradition and culture. Boonrawd has continuously sponsored this event as it symbolizes unique Thai lifestyle, especially the way of living in coastal Thailand.
An unmissible event of Cha-Am, the shell eating, bird watching and squid fishing festival will be an unforgettable memory for those who attend it, too. For more information, please contact the Cha-Am Municipality at tel. 032 471 665.